Al Raad Catering
Oriental catering presented like a banquet — warm lantern light, deep black and gold, and a quote request a few taps away.
- Sector
- Catering
- Scope
- Identity · Website · Mobile · Social media
The brief
A caterer serving oriental buffets, mezza, grill, rice dishes and family feasts for weddings, corporate events, graduations and private parties. Customers planning an event want to see the food, understand what is included and ask for a price — and a plain, text-heavy site with a phone number gives them no feeling for the food and no easy way to ask.
The idea
We built the identity around the table at night: deep black, warm gold and cream, with a lantern-inspired emblem, an elegant serif and a clean sans. The website lets the food lead — large banquet photography, clear menu categories and occasions — and puts “Request a quote” in both the header and the hero, with a short form for date, number of guests and type of event. The same identity carries over to business cards, packaging, campaign posts and an Instagram profile with highlights for buffet, grill, mezza and events.
Identity
Colour
Typography
Al Raad Catering
ABCDEFGHIJKLMNOPQRSTUVWXYZ ÅÄÖ
abcdefghijklmnopqrstuvwxyz åäö 0123456789
Aa Bb Cc
ABCDEFGHIJKLMNOPQRSTUVWXYZ ÅÄÖ
abcdefghijklmnopqrstuvwxyz åäö 0123456789
The website
How the start page works — follow the numbers.
Key screens
What the site does
Before and after
The generic site a brand like this often starts with, and the concept that replaces it.
- A clearer menu with simple navigation
- A professional presentation that builds trust
- A responsive design that works on every device
- More ways to get in touch, with clear calls to action
Social media
The brand in use
A design concept by Weva Digital. The brand, website and materials are imagined to show what we can build — this is not a client project.
