Ljus och Ro
A funeral home whose website feels like a quiet room — candlelight, lilies, deep night blue and a gentle way to make contact.
- Sector
- Funeral Services
- Scope
- Identity · Website · Mobile · Social media
The brief
A funeral home offering funerals, civil ceremonies, memorial gatherings and legal help with what follows a death. Families often look for help on the same day, in grief, and a cold, generic site with unclear services and no prices only adds uncertainty at the hardest moment.
The idea
We gave the brand calm and dignity: deep night blue, warm parchment and a muted bronze, a lotus-and-flame mark, a classic serif for headlines and a clear sans for reading. The website speaks softly — a single promise, one way to get in touch, and four services set out plainly — with packages that make decisions easier and personal guidance one step away. The same restraint carries through the social feed, story concepts and stationery, from condolence cards to the letterhead.
Identity
Colour
Typography
Ljus och Ro
ABCDEFGHIJKLMNOPQRSTUVWXYZ ÅÄÖ
abcdefghijklmnopqrstuvwxyz åäö 0123456789
Aa Bb Cc
ABCDEFGHIJKLMNOPQRSTUVWXYZ ÅÄÖ
abcdefghijklmnopqrstuvwxyz åäö 0123456789
The website
How the start page works — follow the numbers.
Key screens
What the site does
Before and after
The generic site a brand like this often starts with, and the concept that replaces it.
- Stronger trust
- A clear structure
- A dignified, modern design
- A better experience on mobile
- Easier to get in touch
Social media
The brand in use
A design concept by Weva Digital. The brand, website and materials are imagined to show what we can build — this is not a client project.
